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Introduction


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Introduction


Prepare for the future by experiencing it yourself.

The Mission Business knows that what you’re doing today affects what you will be able to do tomorrow. We want to help you experience your long term business plan in action, letting you and your team test your ideas and innovations first hand against a range of potential risks and realize your future ambitions.

Playful interaction leads to powerful innovation.

Our most formative and impacting experiences occur when we are in a state of play. Our playful but mindful explorations offer you and your team the chance to work through almost anything in a positive space that encourages trial and error.

Don’t just plan for your future, rehearse it.

Traditional consulting relies on external expertise and at-a-distance insights that are returned to your organization in a white paper report. Our application of experiential learning and meaningful interaction makes sure that your people are directly engaged in an exploration of future scenarios.

Why make a memo when you can make a memory?

Playing inside our process, you and your team will experience first hand what tomorrow might look and feel like, not just on paper, but in person. Why just listen to someone else tell you about the future, when you can talk about it yourself - because you've been there.

 

 

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Methods


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Methods


A method for every mission.

The Mission Business will take you places no other consultancy can because we work in ways that no other consultancy does. We use a toolkit made up of diverse, relevant and exciting approaches to creative thinking and active engagement.

Integrated Technology

21st century innovation depends on the integration of 21st century technology. We bring cutting-edge solutions from social media, wearable technology, and big data into our workshops, so that we can help you learn more about how you learn, think, and plan.

Advanced Gamification

We apply game mechanics to strategic activities to make them more engaging, satisfying, and connected to your players. This helps you bring new life to your business, letting everyone actively engage in thinking about your future in playful but meaningful ways.

Interactive Engagement

Our simulation of your company’s future hinges on your active participation in our process but we don’t believe in putting on a song-and-dance show for you to passively enjoy.  Instead, our work begins and ends with an active, two-way exchange that provides you with unmistakable insight derived from unparalleled involvement. 

Strategic Foresight

The future isn’t all about science fiction hovercars and rayguns - it’s a complex world in which we’re all going to work and live. We realize that while planning for the next quarter is easy, imaging the challenges of the next decade is not. We work with you to analyze the signals, trends, and drivers impacting your business today, so you can soar past the competition tomorrow.

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Offerings


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Offerings


Which mission is right for you?

The Mission Business currently offers two core services to help you understand the challenges and opportunities your business could face in the future. If you’re looking for new ways to bring about the tomorrow you want to create, you’ve come to the right place.

Strategic Planning

We know you want to provoke your people to think outside of the traditional Gantt chart and five-year plans. The Mission Business will help you take a deep dive into the strategic issues that matter most to you through our unique mix of storytelling, live and digital gaming, and playful interactions. We provide your team a safe place where creative and analytical ideas can collide. Also, we’ll leave you with a multimedia report exploring all of the signals, drivers, and trends that will act as signposts on the road towards your future.

Thought Leadership

Through a deep investigation of what you do, what you are, and more importantly, what you want to say, The Mission Business will help present you as the thought leader in your industry. By combining play, performance, and presentation, you will amaze your guests and impress your stakeholders with a one-of-a-kind event that encourages your network to interact with trend-setting ideas inside a fun and friendly frame. We carefully and creatively manage the playful kick-off or powerful conclusion to your exclusive gathering — you just have to worry about how you’re going to deal with all the accolades.

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Mission Study


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Mission Study


Mission Study: Autodesk Ideas

In 2013, The Mission Business constructed a bespoke Thought Leadership experience to help Autodesk launch the 7th instalment of their IDEAS conference.

We designed an asteroid-mining scenario set in the year 2021, where a crisis at NASA’s Ames Research Center motivated Autodesk and their guests to take action and explore alternative visions for the future of space exploration, computing, media and communications, corporate strategy, and product development. 

Through face-to-face engagements with performers and facilitators, and digital encounters with a rogue artificial intelligence and global governments, participants were invited to think, and more importantly, feel their way through a landscape of unanticipated and unpredictable change. 

Attended by some of the world’s leaders in computing, space exploration, entrepreneurship, and science fiction storytelling, The Mission Business’s work on IDEAS positioned Autodesk as the de facto thought leaders in the field of design thinking.

The Mission Business gave us a view not only into what we want from our new technologies but why we want it. You feel like you’re living in the future, which was made especially clear when we took a quick break and were offered samples of ByoBreath. It’s one thing to read a science fiction short story about the future or a comic book based on science fact that explores the human implications of science, but it’s very much another sensation when someone hands you a science fiction prototype and asks you to put it in your mouth.
— Brian David Johnson, IEEE Computer Magazine, July 2013
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Team


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Team


Meet the mission commanders.

The founders of Mission Business have worked together since 2010, and have collaborated as creative designers for the past two decades. We understand the importance of creative friction during an innovative collaboration and realize the value of bringing together a diverse set of skills, from strategic foresight to interactive storytelling, from game design to project management, in order to provide our clients with the most well-rounded experience of their future. We believe that thinking about tomorrow starts in the imagination of today.

Elenna Mosoff

A theatrical director and event producer specializing in large scale activations that puncture routine and promote unexpected engagement.  MFA in Professional Theatre Direction from Ohio University.

Trevor Haldenby

A futurist, producer, and designer with a track record of helping global organizations tell their stories and make plans for time travel. MDes in Strategic Foresight and Innovation from OCAD University.

David Fono

An interactive designer and developer with over 15 years of experience and dozens of projects under his belt, from iPhone games to eye-tracking prototypes. 

Byron Laviolette

A narrative designer specializing in work that pushes the traditional borders of both live and online story world building. PhD in Interactive Theatre and Pervasive Transmedia Fiction from York University.  

 
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Contact


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Contact


Launch Your Mission Today.

The Mission Business

416 317 7806

contact@themission.biz